When COVID-19 took over the world, we decided to put our personal endeavors on hold and create products for the new norm. We wanted to help to prevent the spread of the deadly virus, thus, the first product, a unique sanitizing wristband spray called The Band was born. Besides making it available to purchase all around the globe, we also ensured that it gets to those who need it the most and donated thousands of the wristbands to a charity organisation in China, a school in Brooklyn and many others.
In the meantime, the idea got bigger. As we all know, but sometimes fail to admit, our phones have become an integral part of our lives. We wear them everywhere. To work, to social gatherings, to a dinner table and even to bed. But whereas we constantly wash or disinfect our hands, we rarely clean our phones.
Now the newest edition to our product portfolio – a sanitizing phone case Cleanscreen by Watchout ensures that your phone screen is automatically cleaned after every use.
Is a marketing and advertising expert, he had a long and successful career in the magazine publishing world. Working up the ranks at Conde Nast, Lance spent time at Gourmet and eventually The New Yorker before launching Maxim, one of the largest men’s magazines in the world with more than 2.5 million monthly subscribers. In his second career, as he calls it, Lance focused on reinventing the way musicians earn money from their compositions in the digital age. It’s here that led him to Fenix Music, a tech company that aims to increase the payouts for musicians. He’s currently the President and Co-Founder of Fenix Music, and the Co-Founder of The WatchOut Group.